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POLYCOM REALPRESENCE - the art of communication

The Real Presence 300 was the result of a new product branding initiative for Polycom. Polycom is a leader in Video conferencing and prides itself on producing the highest quality products. In recent years Video conferencing market has become more crowded with inferior low cost products. Instead of reducing the quality of Polycom products to be competitive, Polycom and Pip Tompkin Studio developed a design strategy that would reflect¬†the quality of the product on the inside, on the outside. The ‘Art of communication’ design language recognizes there is more to a conversation than just being connected. Polycom with its superior product technology allows people to feel closer and stay engaged longer. This is critical in the enterprise space where clear efficient communication is essential to making the right decision. Polycom’s RealPresence Group Series including: HD codec, EagleEye acoustic camera, Polycom Group Microphone Array and rechargeable remote. The Polycom Realpresence system made the Finalists for an IDSA IDEA design award in 2013.